In this new whitepaper, Sue Murray asks 8 questions directed to the key stakeholders in a sales organization - salespeople, sales executives, sales operations, and marketing. It starts by uncovering challenges hindering higher sales performance and offers the implementation of technology and process solutions enabling sales effectiveness and achieving initiatives.
Do you think about the sales process as a single pipeline that you have to get customers through or is it more like a party where you can have many interesting conversations? In this viewpoint article, Denis Pombriant of Beagle Research Group shares why automated sales playbooks are a must-have tool for boosting sales productivity.
In this whitepaper, Denis Pombriant of Beagle Research asks the question, “Is Sales Broken?” He explores the various ways that selling has changed due to the current economy and a buyer’s opportunity to self educate and shows how sales teams must adapt in order to thrive. Pombriant makes a compelling case for the benefits of using interactive sales playbooks to give a sales team the competitive edge in today's selling environment.
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