Webinars

Practical, real-world advice and direction addressing specific sales questions.

The Seven Deadly Sins of Proposal Writing: How to Write Proposals that Help Win Deals
Presented by Dr. Tom Sant

Sales proposals are an integral part of complex sales processes. And while great proposals are not likely to win deals by themselves, bad proposals can quickly undercut months of excellent sales effort. Sales professionals need to know what it takes to write winning proposals and what mistakes to avoid.

View this webinar to learn the Seven Deadly Sins of Proposal Writing, why they cause chaos, and how to avoid them.

5 Steps to Increase Win Rates and Improve Pipeline Performance
Presented by Dr. Tom Sant and Andrew Gaffney


View this webinar to learn the most impactful steps companies can take to improve pipeline performance and increase win rates, including:

  • Keeping Sales in Lock-Step with Changing Buyer Behavior
  • Selling on Value Instead of Price
  • Automating the Proposal/Engagement Process
  • Developing Sales Playbooks for Unique Selling Situations
  • Adding Metrics & Analytics to Key Engagement Points in the Pipeline
Enabling the Buyers Journey
Presented by Rich Berkman and Sharon Drew Morgen

Join Sharon Drew Morgen, best selling author of Selling with Integrity and Dirty Little Secrets, and Richard Berkman, Vice President of Sales Enablement Strategies for Qvidian, as they discuss how sales professionals can improve their close rate using the Buying Facilitation® model.

Secrets of Effective Document Design for Proposals
Presented by Dr. Tom Sant and Nancy Webb

Webinar presented by Dr. Tom San and Nancy Webb, showing the top tips and tricks to improve the visual impact of your sales proposals.

Metaphors that Matter

Webinar presented by Dr. Tom Sant on how to bring your sales messages alive.

The Language of Success: Writing that Works

Webinar presented by Dr. Tom Sant.

Winning Sales Presentations

Webinar presented by Dr. Tom Sant.

Back to the Basics

Webinar presented by Dr. Tom Sant describing the four keys to writing a winning proposal.

Developing a Strong Value Proposition

Webinar presented by Dr. Tom Sant.

The Winning Answer
Presented by Dr. Tom Sant and Dr. Jane Curry

Webinar presented by Dr. Tom Sant and Dr. Jane Curry describing how to respond to RFP's in language that maximizes your chance of winning. They show you the most important writing techniques to guarantee you get maximum points from proposal reviewers and client decision makers. Tom and Jane will share their experience and real-life examples, showing you how to avoid or correct the deadliest problems in writing RFP answers.